PRRS, Investment, and the Questions We Don’t Like Asking

Porcine Reproductive and Respiratory Syndrome (PRRS) remains one of the most costly and frustrating diseases in modern swine production. Despite decades of research, new technologies, and substantial industry investment, PRRS continues to disrupt herds and challenge producers.

In this reflective solo episode, Jim Smith explores the tension between producer frustration, the adaptive nature of the PRRS virus, and the scale of research funding dedicated to combating it. This thought piece examines difficult questions about expectations, investment levels, systemic consequences, and whether the pork industry is asking the right questions about PRRS.

This episode does not argue against PRRS control or pig health initiatives. Instead, it invites listeners to think more deeply about progress, economics, incentives, and the uncomfortable realities surrounding one of the swine industry’s most persistent challenges.